Content Marketing Leader

• Develop and implement a comprehensive content marketing plan that aligns with our overall marketing objectives

• Create high-quality, engaging, and relevant content across various platforms including blogs, social media, website copy, email campaigns, case studies, and more

• Collaborate with internal stakeholders to identify and understand target audience personas and develop content that resonates with them

• Conduct thorough research on industry trends, competitor analysis, and customer insights to inform content strategy

• Manage the content calendar ensuring timely delivery of content while maintaining consistency in tone of voice and brand guidelines

• Optimize content for SEO to improve organic search rankings and increase website traffic

• Analyse key performance indicators (KPIs) such as engagement metrics, conversion rates, and lead generation to measure the effectiveness of content marketing efforts

• Stay up-to-date with industry best practices and emerging trends in content marketing to continuously improve our strategies

• Bachelor's degree in Marketing, Communications or related field (Master's degree is a plus)

• Proven experience in content marketing or related roles with a strong portfolio showcasing successful campaigns

• Excellent writing skills with the ability to create compelling and persuasive copy across different formats

• Familiarity with SEO best practices and keyword research tools

• Adept at using various analytics tools to track performance metrics

• Strong project management skills with the ability to handle multiple projects and meet deadlines

• Ability to collaborate effectively with cross-functional teams and communicate ideas clearly

• Passionate about staying ahead of industry trends and continuously learning

• Preferred University: GUC / AUC / MIU / BUE / TKH

Enjaz Consultancy & Enterprise Management