WPP Media: Senior SEO Executive - Egypt Cairo, NA

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DescriptionAbout WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comRole Summary and ImpactAs a Senior SEO Executive at WPP Media, you will be a key player in driving organic growth for our clients. You will be responsible for developing and executing SEO strategies, analyzing performance, and collaborating with internal teams and clients to achieve their marketing objectives. Your expertise will directly impact our clients' online visibility, traffic, and ultimately, their business success.

Develop and implement SEO strategies aligned with client goals, manage project workflows, and present strategies and results to clients.
Track, analyze, and report on SEO performance against KPIs, and analyze competitor strategies.
Conduct keyword research, identify content opportunities, and prioritize keywords based on relevance and search volume.
Optimize website elements (metadata, headings, URLs, etc.) for improved search visibility.
Perform technical SEO audits, identify issues, and provide actionable recommendations for improvement.
Work with internal teams (Organic Performance, Paid Search) and client teams to ensure effective SEO implementation
Stay up-to-date with SEO trends and best practices, and share knowledge with the team.

Skills and ExperienceAt WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Bachelor's degree in Accounting, Finance, or a related field.
2-3 years of experience SEO in a digital media agency or in-house.
Experience with audience research and SEO tools (Keyword Planner, Google Analytics, Google Search Console, Screaming Frog, SEMRush, Similar Web, etc.)
Basic knowledge of HTML.
Experience in data analytics and in manipulating large datasets and being in a numbers-driven position.
Understanding of paid media (i.e. PPC/Social/Display) is desirable but not essential
Strong organizational, time management, multi-tasking skills and ability to priorities work
Attention to detail is essential.
Clear Arabic & English verbal and written communication skills (including presentation skills).
Ability to work autonomously and to meet deadlines.
Willingness to keep up to date with Google's algorithm changes.
Adaptable and able to flex with changes in prioritization to meet new or changed goals.
Experience managing Google My Business listings and App Store optimization is a bonus.

Life at WPP Media & BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice ( for more information on how we process the information you provide.While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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